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#1

Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)

Julian Villanueva, Dominique, M. Hanssens

Категория: Бизнес, Маркетинг

700 Kb

#2

Title Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing, Volume 12 ; 2nd Edition) (International Series in Quantitative Marketing)

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

Категория: Бизнес, Маркетинг

7.12 Mb

#3

Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)

Julian Villanueva, Dominique M. Hanssens

706 Kb

#4

Market Response Models - Econometric, Time-Series Analysis

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

10.71 Mb